My guess – still there, we’re doing it. In short, when times are hard we switch from turnover growth to growing market share. That may well mean 10% or even 20% down on last year is a good result – achieved by running hard to stand still. However, if it results in greater market share then as we climb out of this recession we can expect to see the benefits of our hard work. One thing’s for sure, if we wait until we see the upturn then it will be too late to join in. The results will come from what we are doing now. So, let’s be happy that web traffic/enquiries are high – they represent business waiting to happen.
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